Recently we wrote about an ad from Finland which was against smoking parents and where the message was forwarded in a jolly way despite of a serious topic (watch the ad here).

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Also today we bring you an ad from Finland which communicates the similar topic in a masterful way. Namely, the ad is against parents who are using too much alcohol. The ad asks that what if children could choose their parents?

Client: Lasinen lapsuus / Fragile childhood
Agency: Havas Worldwide, Helsinki

Also previously the same organization has launched videos to remind us that some children don’t have good life. You can watch the videos here:

Hopeless – True stories about fragile childhood

Promise – True stories about fragile childhood

Concern – True stories about fragile childhood

Voice for a child

Monsters

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